How to sell complex products online
Adapting to change: BE Group's shift to digital steel sales
Watch our webinar with BE Group and learn from their e-commerce transformation journey of selling traditional steel products online. BE Group is a major distributor with a product assortment that includes steel, pipes, reinforcement, special steel, stainless steel, and aluminum, all available for companies through their e-commerce solution.
During this webinar, Lukas Baranauskis, responsible for Online Sales and Marketing at BE Group, will share their journey of changing how they sell steel. Find out how this change has benefited their customers and retailers and made their internal sales operations more efficient
In this webinar, you will gain insights into the following:
- Key strategies and actions necessary for transitioning from traditional purchasing methods to a digital channel.
- Effective approaches to selling complex products online.
- Understanding the benefits and reasons behind this transformation.